Providing Strategic Business Planning Services to small businesses and associations, both for- and non-profit, to help them leverage
their use of their scarce resources: time, funds, and effort.
"If you don't know where you are going, any road
will take you there." *
What are Strategies?
Quite simply, a Strategy is a policy or process/procedural option that
can be used, either alone or in concert with other Strategies, to
achieve a Goal over a period of time.
To generate your ideas of possible Strategies, let your mind wander
and generate the myriad of possible policy and procedural ways that
could be used, individually or in concert with others, to help achieve
a specific Goal. Again, as with the Assumptions and Goals, it is
important to let your mind “ramble” and generate thoughts, and then
to capture those thoughts on paper, before you mentally try to
evaluate them or develop them into complete sentences. Do this for
each of your Goals before proceeding further.
After you capture all the ideas you can, we will review each of the
Strategies to evaluate it against the evaluation Criteria that you
established earlier. Having done that and rank-ordered your possible
Strategies within each Goal, we will then proceed to selecting the
desired set of Strategies for each Goal. Starting at the top of the
list we'll examine how well that particular Strategy serves to achieve
the Goal. We'll then look at the next Strategy on the list and
examine what it adds to achieving the Goal. At some point we
will start to encounter overlaps between possible Strategies and you
will have to make judgement calls about whether particular Strategies
should be combined or restated to eliminate the overlaps, or whether
you wish to judge the overlaps as acceptable or desireable. We'll
examine all of the possible Strategies that rank high enough,
according to your evaluation Criteria, to be acceptable, before
proceeding on to examine the possible Strategies for the next Goal.
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